MAIN PURPOSE OF ROLE
This position is responsible for developing, implementing and maintaining an effective business partnering capability that will provide Business Units with timely and appropriate support, financial information and analytical tools to manage performance of the Business Units. This position is the key contact for Business Units, especially for Marketing teams, and has the ability to influence decision making and assist with driving Business Units performance.
Working interaction: Me Linh Point, 02 Ngo Duc Ke, District 1, Ho Chi Minh City
MAIN RESPONSIBILITIES
- Lead the financial planning, analysis and overall due diligence related to business partnering
- Commercial Partnering: Providing finance support to Commercial partners (Marketing, E-commerce, CRM,...) in all aspects of Business Units such as Sales forecast, NPI, promotion ROI, initiative ROI, etc. to drive for strong business performance and sustainable growth
- Maintain the business unit P&L actuals and forecast. Integrate all business unit assumptions into the business unit P&L, and communicate in an efficient manner.
- Attend key business unit meetings to develop an understanding of the market dynamics, and act as the primary coordinator to the business unit for forecasting and financial analysis.
- Autonomously evaluate and analyze financial information and business trends to develop reconciliations, variance explanations, risk assessments, and solutions. Provide financial advice, counseling, and recommendation that significantly influence the decision-making process and direction of business unit leader.
- Develop and drive embedment of financial processes and tools (profitability analysis, LBE, ROI, sales discounts, etc.) for better control and predictability. Help institutionalize an “ROI mentality” across the organization.
- Maintain the pricing, discount & volume details and update accordingly based on business unit and trade input. Calculate sales volume, price, and standard margin variances of SKUs within the business unit. Explain variances based on marketing and trade feedback.
- Update and monitor market status of products within the business unit. Understand the impact of market dynamics, share, and innovation on the forecast assumptions. Ensure the business unit net sales forecast is based on measurable assumptions and is aligned to understanding of market dynamics.
- Evaluate margin impact related to investment decisions, pricing and promotions, and business development opportunities to the business unit leaders to support the making of decisions.
- Work with Finance Controller in controlling marketing and operating expenditures in line with company financial instructions. Maintain the details of marketing activities and reconcile to the expenditure forecast.
- Perform financial analysis on advertising and promotion programs to ensure optimum performance at lowest possible costs.
- Track and monitor Trade budget utilization and assure compliance with defined company accounting principles within the business unit.
- Act as the single provider of relevant business unit data to the Finance Controller for consolidation into FP&A reporting including Plan, LBE, and long-term innovation forecasts. Provide explanation within the business unit for monthly reports including Sales Flash, MFR and quarterly D 6.0.
- Perform financial analysis to support the Demand Planning function during IFR & S&OP preparation. Set up automated templates & reports. Maintain or improve existing financial templates and reports.
- Carry special projects as directed by the Finance Controller.
